Merchandiser Jobs, Merchandiser Jobs description, Training, Courses, Certification, Salary

erchandising forms an integral part of being able to market your product to your target audience and hence increase the revenues through sales. Merchandising forms a part of the marketing department and merchandisers or merchandising managers are responsible for merchandising the products with respect to the latest trends or films or sports stars. Everything from mugs, school bags, cell phones, retail apparels, jewellery are merchandised these days.

A merchandising professional has to work in tandem with the marketing as well as the sales department in order to increase the sales being made. A merchandising manager should also have thorough knowledge of the minds of the consumers and what they want.

Merchandiser Job Description

The Merchandiser job description which is generally assigned to people working in this industry is given below.

  • To work in tandem with the retail buyers in order to be able to plan the type range and the number of products to be sold.
  • To monitor the prices in other companies so as to arrive at the price at which the particular merchandiser will sell.
  • To be able to strike deals with third parties in order to be able to merchandise products of the company.
  • To devise marketing strategies publicity and promotional campaigns in order to woo the customers and the target audience of the company.
  • To conduct meeting with senior management as well as the board in order to discuss the strategies that the company should adopt in order to occupy more market share in the industry and also earn higher revenues.
  • To meet clients and customers in order to understand their needs and requirements and to analyse as to what more can be offered to them.

Education Requirements for Merchandiser Jobs

In order to get a Merchandiser job in a reputed firm there are a certain requirements which need to be fulfilled by the candidate. They are as follows:

  • Bcom or any other basic graduation degree : A degree in Commerce or any other related field as the major subject from a recognized university or college is preferred.
  • Course in Visual Merchandising from a recognized college.
  • MBA A Masters of Business Administration degree with specialization in Marketing or sales or retail management or brand management can give a Merchandiser candidate an edge over the others.
  • Fashion merchandising course from a reputed college in the country or from an international university.

Skills needed for getting an Merchandiser job

n order to get a Merchandiser job in a reputed company, any Merchandiser job seeker must possess the following set of skills:

  • Effective expression of ideas: An efficient Merchandiser professional should be able to convey information and ideas effectively.
  • Confidence and persistence: If you work with a lot of confidence you are bound to go a long way in this job.
  • Creative skills: In the dynamic environment, a Merchandiser professional is expected to possess creative skills and keep reinventing himself.
  • People skills: A Merchandiser professional should be able to communicate as well as interact with other working professional including colleagues as well as clients of the company.
  • Organisational skills: As the Merchandiser job includes organizing work it is necessary to have good skills in this department.

Training and Certification

There are a large number of training as well as certification courses that are offered to Merchandiser professionals. These short term courses are offered by a large number of institutes.

Theoretical as well as practical training can be taken on various topics out of which a few are:

  • Fashion merchandising course from International institute of Fashion designing or any other related merchandising course.
  • Training in retail merchandising, visual merchandising, apparel merchandising, garments merchandising etc.
  • Training in sales.
  • Public speaking course or a communication skills development course.

Merchandiser Job salary

The salary received by a Merchandiser  professional is pretty good though it may vary from one organisation to another organisation. As and when your experience increases in the organisation or in the industry, your salary will also rise.

Beginner (0-1 years of experience)

Monthly: Rs.15,000 to Rs.18,000

Annual: Rs.1.8 lakhs to Rs.2.16 lakhs

Professional ( 2-3 years of experience) :

Monthly: Rs. 18,000 to Rs. 30,000

Annual: Rs.2.16 lakhs to Rs. 3.60 lakhs

Merchandiser Manager professional ( 5 and above  years of experience)

Monthly: Rs. 30,000 to Rs. 50,000

Annual: Rs.3.60 lakhs to Rs. 6.00 lakhs

Cities to look for Merchandiser jobs

Merchandiser jobs are easily available all across the country though most of the Merchandiser companies in India are locates in the following cities where it will be easier to find a Merchandiser job- Mumbai, Delhi, Chennai, Pune, Hyderabad, Gurgaon, Bangalore, Chandigarh, Kolkatta and Ahmedabad.

Merchandising Job Outlook

Merchandisers are offered several jobs these days for companies and brands are increasingly looking at merchandising as revenue stream for them. Thousands of jobs in merchandising are offered all over the country. If you have some experience in sales or marketing then you could easily take up merchandising jobs that are offered by companies. Merchandising involves good knowledge of the industry and hence if you have some signs experience in sales or marketing then you could easily opt for merchandising jobs.

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| April 3rd, 2009 | Posted in Retail Jobs |

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